by admin | Jul 19, 2017 | Blog
For a lot of businesses with loyalty programs, it is essentially a race to the bottom against their competitors; Who can afford to give away the most (be it points, dollars, or freebies of some other description) in return for getting the least money in the door. This...
by admin | Jul 19, 2017 | Blog
I’ve had several conversations with people recently on the topic of highly relevant conversations and how to have them with their customers. I found it interesting (and a little perturbing) how narrow most people’s view of relevance is. It seems to focus...
by admin | Jan 19, 2017 | Blog
The Ministry of Technology and Marketing (or MoTaM) is alive. As of mid January, we are working with our first clients, gaining new skills every day and working to deliver our first projects. We’ll be blogging regularly to keep everyone up to date with what we...
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