BLOGS
A collection of blog posts covering strategy, technology, and the arcane bits of MAps/MOps.
Marketo Formula Fields as Webhook translation layer
Do you have a webhook that needs values other than true/false but all you've got is a Boolean field, or for that matter any other field type that doesn't have the values in it that your webhook requires? There is a way, and it's simpler than you think.
Continue readingHubSpot to SFDC Migration and Loading SFDC Notes through the API
A long title (and a long post) about an incredibly successful HubSpot to SFDC migration project and how to write formatted notes to SFDC using the API.
Continue readingDon't forget the deleted leads
Downloading leads using the API from Marketo? Don't forget the deleted leads!
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