BLOGS
A collection of blog posts covering strategy, technology, and the arcane bits of MAps/MOps.
Marketo Formula Fields as Webhook translation layer
May 19, 2026
Do you have a webhook that needs values other than true/false but all you've got is a Boolean field, or for that matter any other field type that doesn't have the values in it that your webhook requires? There is a way, and it's simpler than you think.
Continue readingDon't forget the deleted leads
Nov 18, 2025
Downloading leads using the API from Marketo? Don't forget the deleted leads!
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